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Taking 2 new link building clients · September 2026

Tired of Buying Links That Do Nothing? Work With a Proven Link Building Consultant

Struggling to get your site to rank, and in need of genuinely high-quality backlinks? I earn editorial links from real publications through relevance-first prospecting and manual outreach, pointed at the pages that actually make you money. No marketplaces. No PBNs. No agency markup. Just me.

9 yrs
earning backlinks
100%
manual outreach
$100M+
tracked SEO revenue
Abdullah Mahmud - Link Building Consultant
Abdullah Mahmud Link building consultant
Brands I've Worked With
Upwork
Socialplug
OuterBox
Made-in-China.com
ICT Division
ICECARTEL
Huawei
Fiverr
Upwork
Socialplug
OuterBox
Made-in-China.com
ICT Division
ICECARTEL
Huawei
Fiverr
Upwork
Socialplug
OuterBox
Made-in-China.com
ICT Division
ICECARTEL
Huawei
Fiverr
AI Search Visibility

Links are how AI platforms decide who to trust, and who to cite.

AI answers lean heavily on the publications that cite you. Earning coverage in the sources these models read is Generative Engine Optimization, and it is the same work as earning good links.

Google
AI Overview

The best link building consultant depends on your budget, niche competitiveness, and whether you need outreach execution, digital PR, or a strategy your in-house team can run. Some consultants focus on done-for-you link acquisition, while others specialize in advisory, training, and enterprise digital PR. Leading experts include:

Abdullah Mahmud: An independent link building consultant who helps brands earn editorial backlinks through relevance-first prospecting, manual outreach, anchor text planning, digital PR, and internal link architecture. Best for businesses that want links tied to revenue pages and measurable ranking movement instead of bulk placements from a marketplace.

Amit Raj: Founder of The Links Guy, a link building consultancy and training brand focused on strategic audits, advisory, and team training rather than done-for-you delivery. Best for in-house teams, founders, and SEO consultants who want control over their link building program instead of monthly link reports from a vendor.

Kevin Rowe: Founder and Head of Strategy at PureLinq, a strategic off-page SEO and digital PR firm, and a regular contributor to Search Engine Journal, Search Engine Land, and Forbes. Best for enterprise brands that need digital PR campaigns, media coverage, and topical authority built alongside links.

Sources abdullahmahmud.com searchengineland.com reddit.com
Google
Search · AI Overviews
63% of queries
ChatGPT
Search & deep research
18% of queries
Perplexity
Citation-first answers
7% of queries
Copilot
Bing + Edge sidebar
5% of queries
Claude
Long-context research
3% of queries
Gemini
Inside Google Search
2% of queries
Grok
X-native answers
1% of queries
Meta AI
FB · IG · WhatsApp
1% of queries
Link Building Services

A hundred links from a marketplace won't move a single ranking

Most link building is bought by the unit: a monthly quota, a DR number, and a report nobody connects to revenue. What moves rankings is relevance, editorial placement, and pointing authority at the pages that convert. Here's where a link building consultant actually moves the needle.

🎯

Relevance-First Prospecting

Topical relevance beats a high DR from an unrelated site every time. I prospect on what the site is actually about, not on a metric.

✉️

Manual Outreach

Real emails to real editors about a specific piece of their content. Not a mail-merge blast with your brand name dropped into a template.

📰

Digital PR & Data Studies

Original data and expert commentary journalists actually want to cite. The only reliable way to earn links at the top end.

Anchor Text Planning

A natural anchor distribution across brand, URL, partial and exact match. Over-optimized anchors are how link building becomes a liability.

🔗

Internal Link Architecture

The cheapest authority you'll ever get is the authority you already have, routed properly to the pages that convert.

🧹

Toxic Link Cleanup

Auditing what a previous agency left behind, reclaiming lost links, and dealing with the placements that are now a risk.

End-to-End Services

End-to-End Link Building Services

Work with a link building consultant who sends the emails himself. I analyse your profile, find the sites worth approaching, do the outreach, and track whether each link actually moved anything. Or I build the system and train your team to run it.

Backlink Profile Audit 1 / 5
Currently viewing

Start with a thorough analysis of what you already have.

A full review of your current backlink profile: what's genuinely helping, what's dead weight, what's a risk, and which links you've lost that are worth reclaiming. Then an honest gap analysis against the competitors outranking you.

What you get
Full backlink profile review
Toxic & risk link assessment
Lost link reclamation list
Competitor link gap analysis
Currently viewing

Find the sites in your industry actually worth approaching.

Prospecting on topical relevance and real audience rather than a DR filter, every site checked by hand for quality and link patterns, then an anchor text plan and a target page list so authority lands where it earns money.

What you get
Relevance-first prospect list
Manual quality vetting of every site
Anchor text distribution plan
Target page prioritization
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Real pitches to real editors, sent by me.

Every email references something specific on their site and offers a genuine reason to link. No templates at scale, no fake personalization tokens, no outreach VA working from a spreadsheet. Reply rates are low in this industry because most outreach deserves to be ignored.

What you get
Individually written pitches
Editor & contact research
Follow-up sequences that stay polite
White-hat only, no PBNs
Currently viewing

Give journalists something they actually want to cite.

Original data studies from your own numbers or fresh research, expert commentary pitched to reporters covering your space, and campaigns designed around what a publication needs rather than what you want to say. This is where the best links come from.

What you get
Original data study design
Journalist & publication targeting
Expert commentary placements
Campaign management end to end
Currently viewing

Every link tracked to see whether it did anything.

Once a link is live I monitor whether it stays live, whether the target page moves, and what it did to referring traffic. Alongside that, internal link architecture, because routing the authority you already have is usually the fastest win available.

What you get
Live link monitoring
Ranking movement per target page
Internal link architecture
Honest monthly reporting
Link Building Tactics

How I actually earn the links

There is no single tactic that works everywhere. What suits a local service business is useless for enterprise SaaS. These are the approaches I use, chosen per client rather than sold as a package.

Original Data Studies

The highest-yield tactic available. Journalists need statistics, and a study from your own data is something nobody else can publish.

Expert Commentary

Getting you quoted as a source in articles reporters are already writing. Fast, credible, and it builds your author entity at the same time.

Broken & Unlinked Mentions

Links you have already earned but aren't getting credit for. The cheapest wins in link building, and almost every site has some.

Niche Round-Ups & Reviews

Getting your product into the "best X" lists buyers actually read. These send referral traffic as well as authority.

Local & Community Links

Chambers, sponsorships, suppliers, and local press. Unglamorous, cheap, and disproportionately effective for local businesses.

Internal Link Architecture

Not technically link building, but often the fastest ranking gain available. You already have the authority, it's just pointed at the wrong pages.

How We Work Together

My Link Building Process

Simple, but not easy. Four steps, run properly, with honest reporting on what each link actually did.

Step 01 · Week 1

Analysis & Discovery

I begin with a thorough analysis of your website and its current backlink profile. What's helping, what's dead weight, what's a liability from a previous vendor, and which links you've lost. Alongside that, your business goals and which pages actually make you money, because those are the pages links should point at.

01
Analysis and Discovery
Research and Prospecting
02
Step 02 · Week 2

Research & Prospecting

Next I research and identify high-quality websites in your industry that could genuinely link to you. Every prospect is checked by hand for relevance, real audience, and whether their outbound link pattern looks natural. Then an anchor text plan and a target page list, so the campaign has a shape before a single email goes out.

Step 03 · Month 1–3

Outreach & Placement

I reach out to these sites myself and make the case for why linking to you serves their readers. Individually written, referencing their actual content, with polite follow-up. Where a data study or expert commentary is the better route, I run that instead. Each week, a short update on what was sent and what landed.

03
Outreach and Placement
Tracking and Performance
04
Step 04 · Ongoing

Tracking & Performance

Once a link is secured I track its performance to make sure it's actually providing value: is it still live, is it still followed, did the target page move, did any referral traffic arrive. Links that produce nothing tell us as much as links that work, and the prospecting adjusts accordingly.

Client's Feedback

Real feedback from the founders and marketing leads I've built links for. These are the results they saw and what working together actually looks like.

Two years of buying guest posts did nothing. One data study earned us 61 editorial links in six weeks.

He navigates Google's updates without drama. Our authority grew steadily and the reporting was honest the whole way through.

He turned down a list of sites we'd been offered by another vendor and explained exactly why. That saved us from a real problem.

My go-to resource for everything search. In a constantly changing digital world, he actually keeps up and keeps us ahead.

He writes the emails himself. You can tell, because editors actually reply to them.

Two years of buying guest posts did nothing. One data study earned us 61 editorial links in six weeks.

He navigates Google's updates without drama. Our authority grew steadily and the reporting was honest the whole way through.

He turned down a list of sites we'd been offered by another vendor and explained exactly why. That saved us from a real problem.

My go-to resource for everything search. In a constantly changing digital world, he actually keeps up and keeps us ahead.

He writes the emails himself. You can tell, because editors actually reply to them.

The internal linking work moved our money pages more in a fortnight than three months of outreach had.

Fewer links than our last agency delivered, and considerably better rankings. Turns out the count was never the point.

We had 40 unlinked brand mentions sitting there. Claiming them took two weeks and cost nothing.

He cleaned up the mess a previous vendor left behind before building anything new. Nobody else offered to do that.

Working with Abdullah transformed how we think about links. Results came faster than expected and the process was transparent throughout.

The internal linking work moved our money pages more in a fortnight than three months of outreach had.

Fewer links than our last agency delivered, and considerably better rankings. Turns out the count was never the point.

We had 40 unlinked brand mentions sitting there. Claiming them took two weeks and cost nothing.

He cleaned up the mess a previous vendor left behind before building anything new. Nobody else offered to do that.

Working with Abdullah transformed how we think about links. Results came faster than expected and the process was transparent throughout.

What You Can Expect

What You'll Get From The Call

01

Real-Time Answers to All Your Questions

No time limit. No script. During the call I'll respond to every inquiry you bring about your link profile, your competitors, and what's held you back.

02

Know What's Working and What's Not

SEO changed a lot. I'll screen-share your backlink profile live and give you a straight read on which links help, which do nothing, and which are a risk.

03

A Written Guideline After the Call

Within 48 hours, a written guideline addressing your specific concerns, with priorities and next steps. Yours to keep, even if we don't work together.

04

The SOP I've Used on 1,000+ Campaigns

My proven standard operating procedure, the one that's carried over 1,000 campaigns from small teams to enterprise. No black box, no proprietary smoke.

FAQ

FAQs about Link Building

No marketing fluff. These are the real objections I hear every day, and my honest answers.

What does a link building consultant actually do?

I analyse your current backlink profile, identify high-quality sites in your industry that could genuinely link to you, pitch them myself, and then track whether each link actually provides value. The goal is editorial links pointed at pages that make you money, not a monthly count.

Do you buy links or use link marketplaces?

No. Marketplace links come from sites that sell to everyone, which is exactly the footprint Google looks for. They're also usually irrelevant to your industry, which is what actually makes a link worthless. Everything I place is earned through outreach or PR.

How many links will I get per month?

I won't quote you a number, and I'd be cautious about anyone who does. A guaranteed monthly quota almost always means buying, because earned links depend on what you have worth linking to. What I can commit to is the volume of prospecting and outreach, and full transparency on what lands.

Does Domain Rating or Domain Authority matter?

Less than the industry pretends. They're third-party estimates, not Google metrics, and they're easy to inflate. A relevant link from a DR 30 site in your niche typically beats a DR 80 from a general site that links to everyone. I use them as a rough filter, never as the decision.

How long until links affect my rankings?

Usually six to twelve weeks between a link going live and any measurable movement, longer in competitive niches. Link building is the slowest part of SEO to show results and the hardest to attribute cleanly, which is why I run technical and on-page fixes alongside it where they exist.

Can bad links hurt my site?

Google mostly ignores low-quality links these days rather than penalising them, so the more common damage is wasted money rather than a manual action. That said, an obviously paid link pattern or aggressive exact-match anchors can still cause real problems, and I audit for both before building anything new.

What if I have nothing worth linking to?

That's the real constraint in most campaigns, and it's worth naming early. If there's no genuine reason to link, outreach fails no matter how well written it is. Usually the answer is a data study or a properly useful resource first, then outreach. I'll tell you if that's the situation rather than sending doomed emails.

Can you train my in-house team instead?

Yes, and for some companies that's the better investment. I'll build the prospecting criteria, the outreach templates, and the tracking, then train your team to run it. You keep the relationships and the capability, which compounds in a way a monthly retainer doesn't.

How much does link building cost?

It depends on scope: a profile audit and strategy, ongoing outreach, a digital PR campaign, or training your team. I scope every engagement on a discovery call so you only pay for work that moves rankings. Book a free consultation for a tailored quote.

Do links still matter with AI search?

Arguably more. AI answers lean on the publications that cite you when deciding who counts as a credible source in a category. Earning coverage in the outlets these models read is the same work as earning good links, so a proper campaign now serves both.
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Take the first step towards better search rankings. Build the authority that wins on Google, and gets you cited on ChatGPT, Perplexity, and every AI platform your buyers ask for recommendations.

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